| The
Syllabus Synopsis |
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SBP
DIPLOMA IN MARKETING MANAGEMENT
Elements of Marketing / Economics / Professional Salesmanship/
Quantitative Methods / Behavioural Aspects of Marketing |
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MAMSA
DIPLOMA IN SALES & MARKETING PRACTICES
Business Communications Skills / The Selling Process/ Business Environment/
Marketing Environment & Economics/ Sales development / Qualifying
& Quantifying Sales / Constraints - Legal & Financial - Behavioural
& Promotional Aspects |
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SBP
ADVANCED DIPLOMA IN MARKETING MANAGEMENT
Sales Communication / Marketing Management (Analysis & Decision)
- Marketing Communications / Marketing Management (Finance) / Marketing
Information (Project)
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MAMSA
ADVANCED DIPLOMA IN SALES MANAGEMENT
Communication Within Sales & The Market / Analysis & Decision
Within Sales Management Function / Developing Personnel Skills &
Control / Policy Strategies & Budget Control Factors / Relationship
of Marketing Information & Sales Management Function. |
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